Suzuki increases prices of Alto, Cultus and Swift in Pakistan

Pak Suzuki has just announced its first price hike of the year 2024. The notification on 29th February makes Suzuki cars in Pakistan expensive by up to Rs 180,000. The company hasn’t mentioned any reason behind the price increase. The auto manufacturer increased the prices of the 660cc Suzuki Alto variants by up to Rs 110,000. Following the price hike, Alto VX now costs Rs. 2,331,000, Alto VXR costs Rs. 2,707,000, Alto VXR AGS costs Rs. 2,894,000, and the Alto VXL AGS Rs. 3,045,000.

Suzuki Cultus AGS has experienced the biggest price increase of Rs. 180,000 and its new price is Rs. 4,546,000. Similarly, the prices of Suzuki Swift GL MT and Swift GLX CVT have been increased by Rs. 85,000.

Suzuki Alto

The auto manufacturer has increased the price of Suzuki Alto VX by Rs80,000, taking new price to Rs2,331,000 while the Alto VXR will now cost Rs2,707,000 after an increase of Rs95,000 and Alto VXR AGS Rs2,894,000 after witnessing an increase of Rs95,000. The revised price of Alto VXL AGS stands at Rs3,045,000.

Suzuki Cultus

Suzuki Cultus AGS has seen an increase of R 180,000 and its new price has been fixed at Rs4,546,000. The price of Suzuki Cultus VXR stands at Rs3,858,000.

Suzuki Swift

Similarly, the prices of Suzuki Swift GL MT and Swift GLX CVT have been increased by Rs85,000 to Rs4,421,000 and Rs5,125,000.

 

Pak Suzuki's Head of Corporate Affairs, Shafiq Ahmed Sheikh, emphasized that despite facing challenges such as the closure of production plants and various other factors, the company has refrained from raising prices for almost a year.

However, he acknowledged the daunting reality of inflation, heightened overhead expenses, increased international costs for raw materials and accessories, and escalating shipment/freight expenses. Shafiq highlighted the critical impact of the Red Sea issue, which is beyond the company's control, leading to a substantial surge in freight costs. In light of these challenges and the uncertainty surrounding the duration of the Red Sea matter, Pak Suzuki finds it challenging to maintain current selling prices. Consequently, the company is reluctantly passing on a minimal portion of this adverse impact through price adjustments on select products.

Despite this, Shafiq affirmed that the company is shouldering the majority of the increased burden.